Don’t let the cozy, comfort-food name fool you. This is creepy stuff.

Using demographic data, location information, or our patented VoiceSense™ technology, we provide tools for effective targeting and delivery of ads for voice services. Advertisers have full control of their message, and they can now influence conversations.

elsewhere on the Pudding Media site: 

For the first time ever, brands can interact with the consumer and join the conversation. Pudding Media allows advertisers to display contextual, targeted and local advertising to consumers as they talk on the phone, or listen to their messages.

[…]

• Advertising can be targeted according to demographic information, location, or context of conversation

[…]

Pudding Media provides CPC ads triggered by keywords in the conversation or message, and CPM ads for other forms of sponsorships.

Finally, we regard privacy as seriously as you do. We have designed the system from the ground up to ensure the highest standards of privacy. Pudding Media’s technology is based on speech recognition, so the process is completely automated, doesn’t involve humans and doesn’t record calls.

[from Pudding Media]

I’m relieved to know that Pudding Media regards privacy as seriously as I do. I’m still creeped out.